
BBISS Director, Prof. John Crittenden
Sustainability research has the best chance of success when systems are studied as a whole with all their complexities. “There will always be room for engineering reductionism but the greatest sustainability gains in the 21st century will be from systems analysis. Managing complexity will drive greater adoption of more sustainable practices,” says BBISS Director, John Crittenden. To help ensure our success, we expend considerable efforts towards fostering collaborative relationships with researchers in many disciplines and from institutions all around the world. Such diversity of thought, talent, and perspective gives our teams a great advantage in understanding, characterizing, and generating solutions to some of our most urgent problems.